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Jay Lucas Senior Vice President, Communications |
Jay Lucas was appointed as the club's senior vice president of communications on September 22, 2003. In his current role, Jay works closely with departments throughout the organization building a proactive communications and marketing plan promoting the Astros brand and its players. He is responsible for all internal and external corporate and club communications strategies. He oversees the club's operations in the areas of marketing, media relations, player relations, social and digital media, advertising, community affairs, broadcasting, and foundation development. Prior to joining the Astros, Jay's career as a professional communicator spanned 23 years in Southern California. Jay came to Houston from the now Los Angeles Angels of Anaheim where he served as director of publicity and broadcasting in 2002 and 2003, managing strategic communication plans for the marketing, broadcasting and community relations departments. He began his Major League baseball career with the Los Angeles Dodgers in 1988 (1988-1996) as assistant director of publicity and earned a promotion to director of publicity in 1991. As director, he coordinated all public relations efforts for the organization and was in charge of all media relations activities. Jay has planned and executed media relations efforts for three World Series (1988, 2002, 2005), six League Championship Series (1988, 1995, 1996, 2002, 2004 and 2005), the 2004 All-Star Game in Houston, and was the San Diego venue press chief for the World Baseball Classic in 2009. In 1996, Jay joined the professional racing industry as the director of public relations for Penske Motorsports, Inc. (PMI) and the California Speedway. In his role, he planned all communications initiatives for PMI and the PMI speedways, focusing on NASCAR and CART events from 1996-2001. He left the company in 2001, joining Championship Auto Racing Team (CART) as their senior vice president of communications and entertainment marketing. A 1981 communications graduate from California State University, Chico (Chico State), he began his communications career as a public relations assistant for the Los Angeles Lakers and the then-California Angels in 1981. He served as sports information director for the University of California, Santa Barbara in 1983 and was promoted to Assistant Athletic Director, Media Relations from 1986-1988. Jay and his wife, Vicki, make their home in Spring, Texas and have three children, D. Jay, Lindsay and Tyler and two grandchildren, Kylie Ann and Michael Jay. |
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